Blogging On Live Television!


Wii
Image by Shanghai Daddy via Flickr

Blog.telly is a new application that will enable consumers to interact with one another on relevant discussion topics and also express on the content shown on TV.

Blogging on live television is going to be a reality now. Indian cable television company DEN Networks Limited (DEN) has launched a social networking application on its digital TV platform Digitelly. Blog.telly — the application will enable consumers to interact with one another on relevant discussion topics and also express on the content shown on TV. Subscribers can blog and comment on TV through SMS or on the Digitelly website. All comments will be broadcasted on TV.
The company explained blog.telly offers various discussion forums revolving around current affairs, socio-economic issues, movies, sports and TV gossip. The initial categories segmented are news view, movie masala, GupShup and sports mania. Best comments from bloggers would also be selected under the category ‘Blogs of the Day’.

Speaking on the occasion, Vikas Bali, president, digital initiatives and corporate strategy, DEN, said, “We live in times of networked economy, wherein communication barriers are rapidly coming down. In order to empower our subscribers to express their individuality we are providing a micro blogging TV platform.”

“Blog.telly will help us further solidify our relationships with content partners and provide them with qualitative consumer feedback on their shows,” added Neeta Thakre, vice president, content innovation, DEN.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: